Milan, May 10, 2017 – OrtoRomi, the agricultural cooperative and top player in the fruit & vegetable sector, has chosen LPR – La Palette Rouge, the European pallet-pooling specialist and Division of Euro Pool Group, to move its products all around Italy. The collaboration, that started approximately a year ago, has given excellent results and has already grown stronger, reaching some 40,000 pallet movements per year as of today.
The growing sites of OrtoRomi, the cooperative leader in the production of ready-to eat salads, extends over 600 hectares of land in Italy, including open fields and greenhouses. OrtoRomi is equipped with modern technologies, carries out important farming innovations, and optimizes the resources needed for production. LPR moves approximately 40,000 pallets, in the 800x1200 format, on a yearly basis.
“Our need to optimize logistics costs had become increasingly pressing”, stated Luca Pallaro, Director of Logistics at OrtoRomi. “The qualitative difference between outgoing and returned pallets, the related discussions and time wasting, together with the need to buy new pallets, had created an unbearable situation. Switching to LPR was resolving, and even our carriers benefited from this change. In fact, now they can download the goods and leave right afterwards, they don’t have to wait anymore, and this has allowed them to lower their tariffs. Actually, it was a win-win solution”.
LPR – La Palette Rouge supports OrtoRomi at production plants in Borgoricco (Province of Padua) and Bellizzi (Province of Salerno). Production from these plants reaches retail chains all over Italy. “OrtoRomi, which is renowned for the excellence of its production and for the short and traceable agricultural chain, is extremely dynamic and, as other businesses in the sector, has started to work with us with limited numbers, which have been growing rapidly”, stated Paolo Cipriani, Sales Manager LPR Italia. “The fact that a customer with extremely high qualitative standards recognized the advantages that we were able to offer, together with the quality and the focus on the customer that is typical of our service, is a reason for pride for us”, concluded Cipriani
OrtoRomi Soc. Coop. Agr.
Passion, reliability, quality and innovation are the keywords of an ever-growing company: OrtoRomi (www.ortoromi.it). With two production plants, one in Borgoricco (Province of Padua) and the other one in Bellizzi (Province of Salerno) OrtoRomi, one of the biggest players in the Italian fresh cut market in Italy,has been guaranteeing Italian and European consumers the selected vegetables of outstanding quality, harvested and packed in 24 hours, for over 20 years. With the Insal’Arte brand this agriculture cooperative offers different convenience products that respond to market trends and consumer needs. In addition to salads available in bags or trays and a premium line of P.G.I. Radicchio and tasty Pausa Pranzo bowls, OrtoRomi recently launched a line of fruits and vegetables extracts: Green, Love, Smile, only selected fruits and vegetables with no water, sugars nor preservatives added, and processed with the innovative HPP method.
LPR – La Palette Rouge
LPR - La Palette Rouge, a Division of Euro Pool System Group, is a pallet-pooling company for manufacturers and distributors in the fast-moving consumer goods sector. LPR operates throughout Europe, providing a full pallet service to its customers and their retail partners. The company manages over 75 million pallet movements per year throughout Europe. www.lpr.eu
Euro Pool Group
Euro Pool Group is the European leader in logistics services for returnable packaging in the fresh produce sector. Euro Pool Group is composed of two divisions, Euro Pool System (EPS) and La Palette Rouge (LPR). www.europoolgroup.com
Per informazioni commerciali: +39 02 366 44 310 + email@example.com, www.lpr.eu
Per informazioni stampa:
Diana Guarnieri - TT&A – Theodore Trancu & Associates - firstname.lastname@example.org ; Tel: 02.58 45 70 10 - Fax: 02.58 45 70 70