download the case study now and learn how:
- Madi Fruit saves time on the distribution of its products thanks to LPR's pallet pooling solution
- LPR meets the strict requirements of the fruit and vegetable supply chain
In the fruit and vegetable supply chain, meeting delivery deadlines is crucial to ensuring product quality. Find out how LPR enables Madi Fruit to deliver its products on time.
Fruit and vegetables are perishable products: if they are not delivered on time, they expire and have to be thrown away or sold at a lower price, which leads to loss in turnover and directly impacts profitability.
Madi Fruit's biggest challenge is to have its products delivered in less than 2 days across Italy. Its Sicilian-based production is exported as far as Milan in northern Italy, a distance of more than 1200 kilometres.
Madi Fruit's production is seasonally reversed: 80% of its sales are made between December and May. The producer therefore needs a reliable and responsive partner to ensure the continuity of its supply chain during this peak.
The main impact on the fresh produce supply chain is the short shelf life. The team at Madi Fruit have no time to waste. Our pallet pooling solution enables them to streamline their day-to-day logistics processes.
Strict compliance with delivery deadlines is a key element in the fruit and vegetable supply chain. Madi Fruit can rely on LPR's reliability and responsiveness, even in the event of unforeseen circumstances or exceptional requests.
Despite its reversed seasonality, Madi Fruit needs to have pallets available for its daily logistics operations. Through our network of local service centres, we ensure the continuity of our customers' supply chain, even during their peak periods.